Olivia Favero was crowned Miss Rodeo America 2026 on Sunday, December 7, at the South Point Hotel and Casino. The 22-year-old Taylor, Utah native represented her home state at the Miss Rodeo America Pageant as the 2025 Miss Rodeo Utah, becoming the 7th woman from her state to win the prestigious national title.

 A dedicated horsewoman and a rising leader in the equine industry, Olivia embodies the spirit, grace and grit of rodeo. She is a graduate of Weber State University with two associate degrees and is currently pursuing a Bachelor’s Degree in Communication with an emphasis in Public Relations and Advertising. Alongside her studies, she worked at her local farm store and as a cosmetologist, allowing her to build meaningful connections with customers, clients and her community. Olivia enjoys riding dirt bikes on mountain trails, training horses, and helping on her family’s farm. Her deep love for agriculture, horsemanship, and the Western way of life fuels her commitment to preserving and promoting the traditions she holds dear.

 In addition to capturing the Miss Rodeo America crown, Olivia earned the Appearance Award and the Desiree Larson Memorial Achievement Award. Along with her new title, she receives more than $20,000 in educational scholarships and prizes, the opportunity to ride AQHA horses, the honor or wearing the iconic Landstrom’s Black Hills Gold crown, a wardrobe from Wrangler, Montana Silversmiths jewelry, select Justin Boots and Resistol hats, and additional gifts from other generous sponsors.

 As Miss Rodeo America 2026, Olivia will serve as the official representative of the PRCA. During her reign she will travel over 40,000 miles and appear at more than 100 rodeo performances, as well as attend various schools, civic groups, and special events across the nation. Her mission is to educate the public about rodeo, its sponsors, and its abundant opportunities that exist within the Western industry.